Meta Business Suite
Meta's free hub for managing Facebook and Instagram pages, posts, messages, and ads in one place.
Why I recommend it: This is command center for your Facebook and Instagram presence—worth learning early.
Groups where local hiring, mentoring, and small business questions actually get answered.
8 resources filed here — every one is completely free. Open these in the Resource Hub to filter by collection, type, or price.
Local hiring, mentoring, and small business questions still get answered in Facebook groups, especially outside major metros.
8 of 8 free · Curated and reviewed personally by Justin Smith
My picks if you only have time for three
Meta's free hub for managing Facebook and Instagram pages, posts, messages, and ads in one place.
Why I recommend it: This is command center for your Facebook and Instagram presence—worth learning early.
Meta's September 2026 announcement of Meta Enterprise Platform, a product line to help businesses use AI, and the hiring of Chirantan "CJ" Desai as Chief Enterprise Platform Officer.
Meta's free library of ad examples, templates, and creative inspiration for Facebook and Instagram.
More on Facebook — broken down by tools, advice, news, case studies, then voices
4 resources
The apps, builders, and features you can use directly.
A free Meta Business Suite feature that scores a Page's setup and suggests ways to reach more customers.
Meta's free tool for mocking up and previewing ad creative before launching a campaign.
Meta's AI-powered automated ad system that optimizes targeting, budget, and creative delivery.
Meta's free platform for individuals and businesses to list and sell products locally and online.
1 resource
Guides, courses, templates, and playbooks for using it well.
Third-party guide walking through how to install the Meta Pixel tracking code on a business website.