student entrepreneurs

Digital Marketing Strategy for Student Entrepreneurs

Slide deck on how AI tools and social platforms are rewriting brand building — breaking down viral case studies like Labubu (scarcity, lore, community) with the revenue numbers behind the hype, plus what those playbooks mean for your own launch.

In plain terms: This presentation breaks down how viral brands use storytelling, social media, and AI tools to grow their sales. You can review real-world marketing case studies and learn how to promote your business using major search and social platforms.

Why I recommend it: Study why these launches worked — story, scarcity, community — then borrow the mechanics, not the gimmick.