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snapchat

6 free resources on this topic. Everything here is free and hand-picked. You can also search within this topic.

newsroom.snap.com
Free
Publication
Marketing & Platform Tools

Snap Newsroom

Snap's own announcement page: every new Snapchat feature, ad product, research report and policy change, published first-hand with dates.

Why I recommend it: Free to read, no account needed. It is the company talking about itself, so read the feature notes as fact and the results claims as advertising. Useful if you post on Snapchat and want changes straight from the source rather than second hand.

#announcements#free#marketing#marketing-and-platform-tools#platform-updates#regulation#research#snapchat#social-media
newsroom.snap.comAdded Sep 22, 20260 opens
forbusiness.snapchat.com
Free
Article
Marketing & Platform Tools

Gen Z & AR Shopping

Snap's article on how Gen Z consumers are using augmented reality to discover and shop for brands.

#ar-vr#article#ecommerce#free#marketing#marketing-platforms#reading#snapchat
forbusiness.snapchat.comAdded Aug 29, 20260 opens
newsroom.snap.com
Free
Article
Marketing & Platform Tools

Conversational Ads (Sponsored Snaps)

Snap newsroom announcement covering new conversational and sponsored ad formats for advertisers.

#advertising#article#chatbot#free#marketing#marketing-platforms#reading#snapchat
newsroom.snap.comAdded Aug 29, 20260 opens
umatechnology.org
Free
Article
Marketing & Platform Tools

Ephemeral Content Psychology

Article examining why Snapchat's disappearing-content format drives user engagement and habit formation.

#article#free#marketing#marketing-platforms#reading#snapchat#social-media#strategy-reading
umatechnology.orgAdded Aug 29, 20260 opens
ar.snap.com
Free
Platform Tool
Marketing & Platform Tools

Snapchat Lens Studio

Snap's official developer platform and documentation for building AR lenses and camera experiences.

#ar-vr#free#integrations#marketing#marketing-platforms#snapchat#software-engineering#tool#content-marketing
ar.snap.comAdded Aug 29, 20260 opens
businesshelp.snapchat.com
Free
Article
Marketing & Platform Tools

Snapchat x Shopify Integration

Support article explaining how to connect the Snap Pixel to a Shopify store for ad tracking.

#article#ecommerce#free#integrations#marketing#marketing-platforms#reading#snapchat
businesshelp.snapchat.comAdded Aug 29, 20260 opens