Pinterest's sales page for advertisers moving budget from other platforms, listing its ad placements, its own performance figures and the sign-up incentives it currently offers.
Why I recommend it: Free to read, but be clear on what this is: a sales pitch. Every multiple on it (2x impressions, 1.5x recall) is Pinterest measuring Pinterest, with no independent check. Worth a look only for the current incentive offer, and advertising itself costs money.
Pinterest's own marketer guide to running and adjusting festive-season campaigns in real time: what to watch weekly, when to shift budget, and which formats it recommends for each stage.
Why I recommend it: Free to read. The timing advice works whether or not you pay for ads, but remember the guide exists to get you spending — every figure in it is Pinterest's own.
Daily news on every social platform — algorithm changes, ad tools, policy shifts and platform updates across TikTok, Instagram, LinkedIn, Pinterest, X, Snapchat and YouTube.
Why I recommend it: Free to read with no paywall, and the daily email is free too. The most reliable way to know a platform changed something before your posts quietly stop working.
Snap's own announcement page: every new Snapchat feature, ad product, research report and policy change, published first-hand with dates.
Why I recommend it: Free to read, no account needed. It is the company talking about itself, so read the feature notes as fact and the results claims as advertising. Useful if you post on Snapchat and want changes straight from the source rather than second hand.
