digital twin

From Who to What to You: The Weird AI-Infused Future of the Creator Economy (SXSW deck)

Jim Louderback's SXSW presentation tracing the creator economy from 1994 to the AI era — sovereign creators, synthetic influencers, digital twins, verification, and what creators should do to survive.

Why I recommend it: The most useful pages are the "what creators should do" slides — treat them as a checklist for protecting your name, likeness, and income as AI content floods every platform.