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FreeCase StudyMarketing & Platform Tools
TikTok discover page showcasing the viral community and collector content around Squishmallows plush toys.
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tiktok.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
Article examining how Gymshark's marketing strategy successfully captured millennial and Gen Z fitness audiences.
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slukeredwards.wixsite.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
Article breaking down Gymshark's valuation and financial growth as a case study in brand scaling.
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simicart.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
LinkedIn article analyzing how niche character storytelling turned Labubu into a global viral phenomenon.
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linkedin.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
The viral TikTok video of a Stanley cup surviving a car fire that sparked the brand's massive social moment.
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tiktok.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
Forbes' account of how a viral TikTok moment helped drive Stanley's cup sales and brand revenue growth.
Why I recommend it: A great real-world example of how one viral moment can transform a brand overnight.
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forbes.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
Gymshark's own account of its founding story, from a teenage side hustle to a global apparel brand.
Why I recommend it: One of the best founder stories out there for anyone starting a business from nothing.
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gymshark.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
USA Today's coverage of Stanley's CEO replacing the car destroyed in the viral fire video as a goodwill gesture.
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usatoday.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
Official site of Stanley 1913, the drinkware brand behind the viral Stanley Quencher tumbler.
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stanley1913.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
Press release on a Build-A-Bear marketing campaign built around user-generated content and customer stories.
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buildabear.gcs-web.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
Fan-community guide to the Labubu collector lifestyle and the culture built around the toy line.
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lababudoll.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
Official site of Gymshark, the fitness apparel brand built largely through social media and influencer marketing.
#brand-case-studies#case-study#creator-economy#ecommerce#free#marketing#marketing-platforms#research
gymshark.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
Official Pop Mart product page for Labubu, the collectible character line behind the 2025 viral toy craze.
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popmart.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
Forbes article on the marketing lessons businesses can learn from Labubu's viral growth.
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forbes.comAdded Aug 29, 20260 opens FreeCase StudyMarketing & Platform Tools
Site telling the origin story of the Stanley Quencher cup and the women-owned business that popularized it.
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thebuyguide.comAdded Aug 29, 20260 opens 