Draws marketing lessons from the film Black Panther: how building for a specific, underserved audience can drive reach and loyalty, with takeaways for planning inclusive marketing campaigns.
Digital Marketing Strategy for Student Entrepreneurs
Slide deck on how AI tools and social platforms are rewriting brand building — breaking down viral case studies like Labubu (scarcity, lore, community) with the revenue numbers behind the hype, plus what those playbooks mean for your own launch.
In plain terms: This presentation breaks down how viral brands use storytelling, social media, and AI tools to grow their sales. You can review real-world marketing case studies and learn how to promote your business using major search and social platforms.
Why I recommend it: Study why these launches worked — story, scarcity, community — then borrow the mechanics, not the gimmick.