Everything I'd send you, in one place

Shopify CEO says employees' 'slop grenades' are making more work for everyone else

A Business Insider report on Shopify CEO Tobi Lütke's September 2026 interview on "The Knowledge Project" podcast, where he said AI makes it easy to pass along work that has not been checked — "slop grenades" — such as long AI-written emails that recipients must summarize with another model. Lütke said AI is most valuable when it makes people's thinking clearer and more concise, and that "humans take responsibility."

Improving Search Engine Optimization (SEO)

Shopify's guide to SEO settings and practices for a store.

Optimizing Your Store for AI

Shopify's guide to making a store's products easier for AI assistants and AI search to find and describe.

Selling Shopify Fundamentals (Shopify Academy)

A free Shopify Academy learning path on selling Shopify.

Privacy Policy Generator (Shopify)

Shopify's free privacy policy template generator. It gives a starting-point template, not legal advice.

Analyzing the Success of Your Marketing Campaigns

Shopify's guide to measuring how marketing campaigns perform.

Developing a Marketing Plan

Shopify's walkthrough for putting together a store marketing plan.

Logo Maker (Shopify)

Shopify's free AI logo maker.

Shopify Blog: Sell Online

The Shopify Blog's articles on selling online.

Shopify Blog: Conversion

The Shopify Blog's articles on turning store visitors into buyers.

Shopify Collabs

Shopify's help docs for Collabs, its app for finding and working with creators and affiliates.

Marketing and Promotions

Shopify Help Center's overview of marketing tools and promotions.

Orders and Shipping

Shopify Help Center's guide to managing orders and fulfillment.

Invoice Generator (Shopify)

Shopify's free tool for creating an invoice.

Introduction to Shopify (Shopify Academy)

A free Shopify Academy course introducing the platform.

Shopify Community

Shopify's official merchant forum.

Shopify Blog: Marketing

The Shopify Blog's marketing articles.

Business Name Generator (Shopify)

Shopify's free business name generator; no sign-up required.

Create a Content Marketing Strategy

Shopify's guide to planning content that brings shoppers to a store.

Shopify Academy

Shopify's free courses, learning paths and skills credentials. It moved from academy.shopify.com to this address.

Marketing Fundamentals (Shopify Academy)

A free Shopify Academy learning path on marketing basics for a store.

Sales Channels

Shopify Help Center's guide to selling through channels beyond the online store.

Shopify Free Business Tools

Shopify's collection of free online tools for small businesses, from calculators to generators.

Intro to Shopify

Shopify Help Center's introduction to the platform and setting up a store.

Refund Policy Generator (Shopify)

Shopify's free refund policy template generator. It gives a starting-point template, not legal advice.

Reports and Analytics

Shopify Help Center's guide to store analytics and reports.

Profit Margin Calculator (Shopify)

Shopify's free calculator for working out profit margin and pricing.

Shopify Blog: Starting Up

The Shopify Blog's articles on starting a business.

Shopify Opens Checkout to Browser-Based AI Agents

TechCrunch reports that Shopify is opening its checkout flow to AI agents that operate inside the browser, letting agents complete purchases on behalf of shoppers — a step toward agent-driven commerce across the millions of stores on its platform.

Shopify Changelog

Shopify's running log of product updates, new features and developer changes to the platform.

Shopify Sidekick (AI Store Assistant)

Shopify's official documentation for Sidekick, the built-in AI assistant that answers store questions, edits products, and runs setup tasks inside the Shopify admin.

Why I recommend it: If you already pay for Shopify, this is included. Learn what it can do before buying a third-party app that does the same thing.

Shopify Magic (Free AI Content Tools)

Shopify's documentation for Magic, the free AI features that write product descriptions, emails, blog posts, and support replies from inside your store.

Why I recommend it: Product descriptions are where most small shops stall. Let it draft, then rewrite the first sentence in your own voice.

Why Shopify Gives Its Engineers Free Rein on AI

Fast Company look inside Shopify's decision to let engineers adopt AI tools without central approval, and how it changed expectations for output.

Why I recommend it: This is the emerging standard: AI fluency as a baseline job requirement, not a bonus. Plan your skills accordingly.

Shopify: The Entrepreneur's Platform

Entrepreneur.com article outlining the key benefits of building an online store on Shopify.

Shopify

Leading e-commerce platform for building, managing, and scaling an online store.

Why I recommend it: If you're serious about selling online, this is the platform most of my clients start with.

Shopify Capital

Paid financing, not a free tool: Shopify's program offering merchants business loans and cash advances based on store performance. Shopify Capital is a loan that must be repaid.

Conversational Commerce with ChatGPT

Shopify's integration letting customers browse and buy from Shopify stores directly within ChatGPT.

Shopify App Store

Shopify's marketplace of third-party apps and plugins for extending store functionality.

Shopify AR

Shopify's toolset for adding 3D and augmented-reality product previews to an online store.